Why does certification matter?

Created by Taylor Ruecking, Modified on Wed, 7 Jan at 6:26 PM by Carolyn Cuzzone

It isn’t just “letters after your name.” Certification is a statement about who you are and the commitment you have made to your career. Customers like dealing with a recognized professional, and having earned a CTA®, CTC® or CTIE® will let them know you are serious about what you do.


Certification program graduates utilize their digital credentials and our online, public-facing Certified Travel Agent Directory as a validation process and marketing tool to substantiate their expertise with clients and stakeholders.


The Changing Face of Travel Agents survey shows close ties between certification and financial success.

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